Because there are so many business opportunities on the internet it can be quite confusing for the average person to figure out who to trust.
Perhaps in your travels you may have come across a good number of advertisements that promise instant wealth without much work.
That type of advertising usually falls into the “too good to be true” category and as such should be avoided.
But what about your home based business opportunity? How can you get people to seriously consider what it is you have to offer?
There is a very simple way to go about building your credibility online without having to lie, cheat or steal your way to fame and fortune.
The way you can establish credibility with your audience is by writing articles that provide useful information and distributing them all over the internet.
Most people are not overly receptive to this tactic simply because it involves a lot of work and that’s great for you because that means you have even less competition.
Another hang up that many people have with this method of credibility building is that they may not feel that they can write good enough to develop an audience that is willing to trust them.
For starters you don’t have to be a best selling author to write articles that provide value.
To write a good article you simply need to put together a very simple outline and then fill in the blanks.
How To Do It
The first thing you will need to figure out what it is you want to write about and then come up with an attention getting headline.
In your headline you will want to state a benefit of some kind so that your readers will immediately know what to expect from your article.
Now that you’ve got their attention you can follow up with a good first paragraph that addresses the needs of your audience and engages them long enough to keep reading.
The remainder of your article can be made up of 4 or 5 points that support the promise you made in your headline so that your reader doesn’t feel like they’ve wasted time reading your article.
At the end of your article you will want to mention your name briefly and invite your reader to learn more about the subject of interest at your website and your done.
The key to making this tactic work is to do a little bit of research on your subject and find out what the more established entrepreneurs are writing about and tailor that information into your own words to match the needs of your audience.
How do you know what the needs of your audience are?
The Secret To Making It Work
Visit forums and look for threads that are based around questions starting with ‘how do I’, ‘where can I’, ‘how do you’ or phrases like ‘I’m frustrated’ or ‘I can’t seem to’ and so on.
You can also visit your competitors blogs and see what kind of questions and conversations they are having with their representatives and prospects.
Look at the answers that are provided and do some more research using Google to find additional information that you can offer to your audience.
After doing this for awhile you will become well established as an authority figure in your niche which will necessitate that you take the next step to increase your home business internet profits.